SKU: 69240887902

Formula 23 Original Black Tattoo Ink

Sale price$66.02 Regular price$73.35
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Description

Formula 23 Original Black Tattoo InkProduct Description Product Description "For the most part, you're only as good as the tools you have available. I considered that when developing this product and fine tuning it to be applied as such." BJ Betts BJ Betts has been a tattoo artist for over 18 years and draws inspiration from the shapes and flourishes found in everyday life. Early in his career, he realized that he was explicitly drawn to the simple yet complex art form of lettering. An

Product Description

Product Description









"For the most part, you're only as good as the tools you have available. I considered that when developing this product and fine-tuning it to be applied as such." - BJ Betts

BJ Betts has been a tattoo artist for over 18 years and draws inspiration from the shapes and flourishes found in everyday life. Early in his career, he realized that he was explicitly drawn to the simple yet complex art form of lettering. An art form that he feels "dissipated over the years" and is just recently being resurrected.


Over the years, Betts noticed that, of all the black tattoo ink products available, no one product met a lettering artist's needs. So he took it upon himself to develop a new and better ink. Once he had a formula that worked and that he would put his name behind, he brought it to the Intenze owner Mario Barth, who is known for his consistency in product innovation and constant attention to detail. With Intenze behind the production, Betts knew that each bottle of Formula 23 would contain a superior product.


So what makes Formula 23 so superior? First, this is a highly fast-running product. It can keep up with a quick hand without feeling like it's running out of gas when you're pulling fast lines. Secondly, it's a highly dense black that breaks down nicely into a perfect gray for any shading. Thus making it a superior lettering ink that performs just as effectively as a standard solid black tattoo ink. Finally, this is an ink that wipes clean so that stencils won't be lost and time won't be wasted removing excess ink.








As far as Betts is concerned, this is the best ink he's ever used. And, it is not just Betts who stands behind the product, Reviews from industry leaders who've tested Formula 23 are excellent, and the request is pouring in by artists such as Tim Hendricks and Shawn Barber, to name a few. Some of the industry best's initial feedback to Betts has been comments like "When can I get more?" and "I need a gallon of this."

BJ Betts and Intenze Products are proud to introduce Formula 23, a genuinely superior black ink.

 


All our pigments are proudly made in the USA in an ISO 9001/2005 and ISO 22716 Facility, ensuring the highest quality standards. We are proud to say that our pigments are vegan and cruelty-free, reflecting our commitment to ethical and sustainable tattooing practices.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
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Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 69240887902

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Bobbi
Birmingham, US
★★★★★ 5
IMPRESSED!
Item Package Quantity: 1, Item Package Quantity: 1
I bought this for my Honda civic 2017 lx 1.5 and it is a perfect fit. I didn’t realize how important it is to change it. Let me tell you if you are thinking about buying this, it’s your sign not JUST because of health which is vital and first and foremost but the PRICE! At any oil change or auto shop they will charge no less than 50$ and I’ve seen higher. I will continue to buy this brand. I will update in my next 5,000 miles. 8.00$ or 50$+ and the quality is EXACTLY the same, your choice.
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Reviewed in the United States on April 3, 2026
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Amazon Customer
Waukegan, US
★★★★★ 5
2016 Honda civic ex
Item Package Quantity: 1
Fits perfectly in my 2016 Honda Civic EX. Installation was quick and easy, and the air coming from the vents smells much cleaner now. It seems to trap dust and pollen well and is a good replacement for the OEM filter.
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Reviewed in the United States on January 11, 2026
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Quilly
Louisville, US
★★★★★ 5
Do it yourself and save big bucks
Item Package Quantity: 1
Perfect fit and reasonable price. Easy to replace in my 2019 Honda CR-V. It takes about 10 minutes to replace. Don't let a dealership rip you off.
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Reviewed in the United States on May 14, 2026
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Amazon Customer
West Palm Beach, US
★★★★★ 5
2017 Honda Civic Air Cabin Filter
Item Package Quantity: 1
Perfect fit and exactly what was needed. No issues, no concerns, and no nonsense. Will buy again when needed.
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Reviewed in the United States on March 23, 2026
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Gary P.
San Leandro, US
★★★★★ 4
Fits fine.
Item Package Quantity: 1
Fits fine in my 2020 Honda CRV.
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Reviewed in the United States on March 7, 2026

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